Batloun Farms, the home of handcrafted labneh and dairy cheese.
They are named after a beautiful village in the Chouf district of the Lebanese mountains.
We were approached to create a total rebrand as they were planning on exporting their products abroad and adding dried herbs, preserves and jams to their production line.
The logo consists of a minimal flower icon, inspired by the Chouf wildflowers, also symbolising the natural aspect of Batloun. The structural shape of the petals reminds us of the rays of a shining sun.
This minimal emblem can be used as a pattern, as a nod to the artisinal craft of embroidery, famous in the Lebanese Mountains.
