For 2 and a half years I filled the position of a contractual Creative Director for Brainstorm S.A.L, an F&B Branding and Communications agency behind famous restaurants like Le Sushi Bar, Al Falamanki, Don Eatery and few other cuisines.
Below are few of the projects and content done for Le Sushi Bar in the following order:
1. Al Falamanki Raouche Branding and Activation Campaign
2. EuroCup 2016 Digital Campaign
3. Different promotional content
Al Falamanki opened their waterfront location facing the marvelous Pigeon Rocks of Raouche, Beirut. The restaurant at the new location required a different rebranding since their offerings slightly differ from the original location.
Staying in-line with the original brand identity, I designed Al Falamanki's Raouche logo and deliverables with a focus on mediterranean colors that blend perfectly with the surrounding setting.
Below is the activation campaign done a couple of weeks before the opening along with several screen grabs of different communication visuals and on-site branding.
Al Falamanki is a great brand to have fun with since its tone of voice follows that of locals and the Lebanese are pretty well-known for their sense of humor.
One of the campaigns I created, shot and art directed was during the EuroCup 2016 where Al Falamanki's staff was introduced on social media as players and teams in the imaginary Al Falamanki Cup.
Go to Al Falamanki's social media pages to check the full campaign.
Below is a set of different screen grabs of different online and offline content created for Al Falamanki along the years.
